Services

How I Help Authors

Each service can stand alone or combine into a fuller strategy — the right mix depends on your book and where it is today.

Book Marketing & Strategy

Market Research Analysis

A structured look at your readers, competitors and market so decisions are informed rather than guessed.

Book Marketing Strategy

A focused plan matched to your genre, goals and capacity — not a generic checklist.

Target Audience Research

Identify the readers most likely to connect with your book and where they already spend time.

Competitor Analysis

Study comparable titles to understand positioning, pricing and presentation opportunities.

Book Keyword Research

Find the search terms and categories that help the right readers discover your book.

Amazon Marketing Strategy

Strengthen your listing, categories and keywords so your book page works harder for you.

Social Media Marketing

Consistent, on-brand content that builds familiarity with readers over time.

Email Marketing

Nurture readers with newsletters and sequences that keep your book in mind between launches.

SEO & Content Marketing

Long-form content and search visibility that keeps working after launch week ends.

Book Presentation

Proofreading & Editing

Careful polishing so the reading experience matches the quality of the story or ideas.

Promotional Sales Copy

Persuasive copy for ads, landing pages and promotions written in your book's voice.

Book Description Writing

A blurb engineered to hook browsers in the first lines and lead them to buy.

Book Cover Design

Covers that signal genre correctly and hold up as a thumbnail on retail stores.

Visual Mockups

Polished 3D and lifestyle mockups for social posts, press kits and your author site.

Book Trailers

Short cinematic videos that give readers the feeling of your book in seconds.

Book Formatting

Clean, professional interiors formatted for print and every major e-reader.

Author Growth

Author Website

A home base that introduces you, showcases your books and captures reader interest.

Email List Generation

Reader magnets and signup paths that turn casual visitors into a list you own.

Book Launch Strategy

A sequenced plan for the weeks before, during and after publication day.

Book Review Campaigns

Ethical outreach to readers, reviewers and communities suited to your genre.

Author Collaborations

Partnerships, swaps and features that introduce your work to aligned audiences.

Book Giveaways

Promotions designed to build momentum, reviews and list growth — not just downloads.

Not sure what your book needs? Let's talk.

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Books beside a notebook of reader research charts and notes

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Market Research Analysis

An MRA is the groundwork behind good book marketing. Instead of guessing what might work, you start with a clear picture of the landscape your book is entering.

  • Their target readers
  • Reader preferences
  • Competitors
  • Market trends
  • Marketing opportunities
  • Positioning opportunities

The findings are then used to refine your book marketing strategy — which channels to use, how to describe the book, which readers to speak to first — so far less of your time and budget goes into guesswork.

Request an MRA

Marketing Approach

Beyond Promotion

Effective book marketing is rarely a single tactic. It is a considered combination of channels, chosen for your genre, your readers and the stage your book is at.

Social mediaEmail marketingSEOContent marketingBook reviewsLaunch eventsAuthor collaborationsGiveawaysAdvertising

A debut literary novel, a non-fiction guide and a long-running series each need a different balance of these methods. Part of the work is deciding what to prioritise — and what to leave out.