How I Help

A Clear Path From Manuscript to Readers

Every engagement follows the same transparent path, shaped around your book, your genre and your goals.

Process

How I Work

A simple, transparent path from first conversation to sustained growth.

01

Understand

Learn about the book, author, genre, goals and current marketing situation.

02

Research

Study the target audience, market, competitors, trends and opportunities.

03

Strategise

Develop a focused marketing and visibility strategy based on the research.

04

Grow

Implement, evaluate and refine the strategy as the author's audience and goals develop.

Marketing Approach

Beyond Promotion

Effective book marketing is rarely a single tactic. It is a considered combination of channels, chosen for your genre, your readers and the stage your book is at.

Social mediaEmail marketingSEOContent marketingBook reviewsLaunch eventsAuthor collaborationsGiveawaysAdvertising

A debut literary novel, a non-fiction guide and a long-running series each need a different balance of these methods. Part of the work is deciding what to prioritise — and what to leave out.

Ready to Give Your Book a Smarter Marketing Strategy?

Whether you're preparing for launch, trying to increase visibility, or looking for a clearer direction for your existing book, let's start with your goals and identify where the greatest opportunities are.

Let's Talk About Your Book